Company Culture, Community, & Morale
With 40% of your employees valuing company culture, community, and morale, it's crucial to scrutinise these elements in your business. Prioritising your employees and the growth of your business demands it. Welcome to part 6 of your 11-part Talent Acquisition and Retention Strategy (TARS).
Have you ever experienced a lacklustre or toxic culture in a workplace?
You'll remember the lack of enthusiasm and productivity in the business and will understand how it contributes to 62% of employees leaving. Unfortunately, culture, community, and morale are often undervalued and neglected, even though they're challenging to turn around because they heavily rely on human emotions and behaviours.
So how do you start scrutinising the state of your business’s culture, community, and morale?
Your first step is to understand the distinctions between these 3 elements.
Culture encompasses shared values, beliefs, and practices that shape behaviour and interactions within an organisation. It reflects the mission, vision, and values, significantly influencing the work environment and employee experiences.
Community fosters a sense of belonging and connection among employees, encouraging collaboration, communication, and mutual support.
Morale represents the collective mood, attitude, and satisfaction of the workforce, impacting productivity and engagement. Factors influencing morale include culture, leadership, recognition, work-life balance, and the overall employee experience.
Company culture has 4 common types, and there may be more than one in a business but there is typically one that is more dominant, and it is usually dictated by the culture leader in place at the time.
Clan Culture is collaboration focused on well-being and functionality of all internal stakeholders.
Adhocracy Culture focuses on entrepreneurship and creativity driving individuals towards positive change.
Market Culture is dynamic and competitive, focused on profitability and market share.
Hierarchy Culture is based on formal structures, efficiency, and predictability.
Regardless of the dominant culture, 94% of employees believe a defined company culture is crucial for success clarifying business and employee purpose, fostering unity and community, and providing opportunities for success.
Developing, nurturing, and repairing culture, community, and morale yield numerous benefits for a business and its stakeholders including:
- increased productivity and improved collaboration and communication
- higher talent retention and acquisition rates
- advanced innovation and creativity
- elevated brand image and customer satisfaction
- enhanced well-being and reduced conflicts
- increased business resilience
If you'd like to make positive change in your business today, we are here to help.